Ready to take the lead in your career? Strap in and accelerate into your next role as a Senior Digital Product Manager in our electric motorsport mission!

About Formula E:

Formula E, the world's fastest-growing sport, is redefining motorsport with a bold focus on innovation and sustainability.

Hosting over 100 races in iconic cities globally and backed by top manufacturers like Porsche, and Jaguar, we feature elite drivers and cutting-edge EV technology. As the world's first sport certified Net Zero Carbon from inception, Formula E combines thrilling entertainment with a mission to advance sustainable progress, inspiring a global fanbase with our high-performance brand new GEN3 EVO race car capable of 0-60mph in 1.82 seconds (0-100kph in 1.86s).

Using the spectacle of sport, we are sending a powerful and meaningful message to help alter perceptions and speed-up the switch to electric mobility.

Welcome to the home of Global Electric Street Racing.

The Role:

Are you a digital strategist looking to move beyond a traditional product roadmap into the fast-paced world of electric racing? Formula E is seeking a Senior Digital Product Manager to help define, shape and optimise the digital ecosystem that connects fans to the future of motorsport.

In this role, you’ll go beyond managing platforms; you’ll play a key role in shaping the fan experience, ensuring each digital touchpoint, from ticketing to live race engagement, supports growth and meaningful engagement, while exploring how emerging technologies, including AI, can enhance personalisation and performance across the ecosystem.

Sitting within the Marketing function, you will act as the bridge between technology, commercial objectives and the fan. You will be the primary point of contact for our world-class technology partners (such as Google and Infosys), ensuring their cutting-edge capabilities are seamlessly integrated to tell the story of Formula E.

• Strategic Vision & Roadmap Ownership: You own the "what." You will define the strategy and requirements for our evolving digital suite, building roadmaps that balance ambitious business goals with the high expectations of a global fanbase. By aligning Technology, Marketing and Business Intelligence, you ensure our digital products deliver maximum value at every turn.

• Partner Integration & Innovation: You are the central hub for our tech partners and agencies. You will manage these complex relationships to ensure high-quality delivery, leveraging emerging technologies, including AI, to keep Formula E at the absolute forefront of digital innovation and storytelling.

• Experimentation & Optimisation: You lead with a "test-and-learn" mindset. By driving ongoing testing programs and deep-diving into data, you will identify friction in user journeys and implement CRO strategies that measurably improve conversion and fan retention.

• People Leadership: As a mentor and leader, you will manage a high-performing team, fostering a culture of accountability and pace. You will empower your team to iterate quickly, move beyond assumptions and deliver world-class digital propositions.

What we're looking for in you:

• The Data-Driven Strategist: You have extensive experience in digital product management within sports, entertainment, or consumer-facing industries. You don't just follow trends; you use data and insights to inform strategy, with a proven track record of optimising end-to-end user journeys and driving measurable commercial growth.

• The Collaborative Powerhouse: You are an expert at navigating multi-stakeholder environments. Whether you are influencing senior leadership or collaborating with external global tech giants, your communication is clear and your ability to build trust is second to none. You thrive in agile environments where speed and precision are paramount.

• The Fan Experience Advocate: You bring deep expertise in design thinking and user experience, with the commercial acumen to integrate sponsorship, data capture and revenue opportunities without detracting from the fan journey.

• The Curious Innovator: You are naturally inquisitive and never satisfied with the status quo. You are an experimentation-led leader who stays ahead of the evolving digital landscape, always looking for the next technological edge to elevate our platforms and keep our audience coming back for more.

What's in it for you?

• 25 days' annual leave, Birthday day off and Wellbeing leave

• Opportunity to extend your stay if travelling for a race event

• Health Cash Plan and access to the Aviva Digital Workplace app

• Enhanced Parental Leave

• Flexible Bank Holidays

• Paid volunteer and carer's leave

• Cycle to Work and Electric Car Scheme

• Formula E store discount

• Regular social events and employee working groups

This is a hybrid role and you'll be required to do 3 days a week in our Hammersmith London office

Application Process

Think you’ve got what it takes to join our race to the future?

The closing date for this role is 15th May, however if we receive a high volume of applications we may close it early.

At Formula E, we are building a culture where every voice matters, every perspective accelerates progress, and every individual is empowered to rise, contribute boldly, and shape a better world - together. We will provide equal opportunities regardless of an individuals' protected characteristics. We believe in attracting and retaining diverse talent to strengthen our global vision with a variety of experiences, backgrounds and perspectives.

Our mission is clear. The message is simple. Whoever you are. However you live. Whatever you believe. Formula E. For the Future. For Everyone.

We’ll see you at the starting line!

¡VAMOS!

If you require further assistance in accessing the application or require a different format of the application, please contact recruitment@fiaformulae.com

If this role isn’t quite for you but you want to join Formula E, why not ‘Connect’ with us here to be the first to know of new opportunities!